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The Brand Ambassador Skills Mastery Course
YOU'RE IN THE RIGHT PLACE
Why this course was created
Who is this for
What to Expect in This Course
Meet Elayne
MODULE 1: HOW TO SUCCESSFULLY NAVIGATE YOUR FIRST FEW MONTHS ON THE JOB
Your First Month
On-boarding Checklist (17:53)
On-boarding Sales Tools Checklist (10:34)
Homework #1- Competitive Analaysis
Quiz 1.1
MODULE 2: HOW TO SUCCESSFULLY NAVIGATE YOUR FIRST FEW MONTHS ON THE JOB
Working with the Brand and Marketing team (7:17)
Working with your Market Manager (11:39)
Marketing & Industry Jargon
National & Global BA Market Visit Best Practices (2:33)
How and when to say "No" (6:28)
QUIZ
MODULE 3: HITTING THE STREETS ON PREMISE
Building Relationships with the Distributor (11:29)
How to have a successful Work-with (8:56)
Homework #2- Work-With
QUIZ
MODULE 4: HITTING THE STREETS ON PREMISE
Creating a strategic account list (2:46)
Win Win Account Strategies (5:07)
Homework #3- Account Strategy
QUIZ
MODULE 5: HITTING THE STREETS ON PREMISE
On Premise| Research Tactics to Prepare for Success (9:45)
Account Visit Best Practices (23:12)
Homework #4- Account Visits
QUIZ
MODULE 6: HITTING THE STREETS ON PREMISE
Building Advocacy with the Trade Do's and Don'ts (15:49)
Tactics to Meeting the Buyer
QUIZ
MODULE 7: HITTING THE STREETS ON PREMISE
Selling- Understanding Your Audience (22:42)
Closing the Deal (23:22)
QUIZ
MODULE 8: HITTING THE STREETS OFF PREMISE
How to prepare for Off-premise market visit (26:27)
Off Premise account types & how to win within them.
Homework #5 - Off premise
QUIZ
MODULE 9: HITTING THE STREETS OFF PREMISE
Winning tactics to support and drive sales in the off premise
How to conduct a successful off-premise tasting
Homework #5 - Off premise
QUIZ
MODULE 10: PLANNING FOR SUCCESS
How to develop an action plan to achieve your goals (22:01)
Homework #6-ACTION PLAN
Strategies to become your most productive self (14:54)
Homework #7- Planning Calender
QUIZ
MODULE 11: PLANNING FOR SUCCESS
Setting Goals, Making a Plan and Creating Systems are the key to success
Tactics for Overcoming Overwhelm (7:12)
Homework #8- Eisenhower Matrix
Writing Impactful Corporate Communications (18:55)
Homework #9- Email & Text Best Practices
Office Skills: Powerpoint & Excel Recommendations
QUIZ
MODULE 12: Build your Network and your Career
Tactics to deepen your relationships and build your career (20:03)
Best Practices to maintaining your Network (14:43)
Homework #10- Networking to build your career
QUIZ
MODULE 13: Build your Network and your Career
Best Practices to get the most out of Tradeshows (2:07)
Best practices to remembering others and have them remember you. (3:59)
Homework #11- Tradeshows & Being Memorable
QUIZ
MODULE 14: BUILDING YOUR "IT" FACTOR
The "IT Factor" - What it is and to how to utilize it
How to decide what your "IT" factor is (6:17)
How to build your brand within the Industry and beyond
Homework #12 -Linkedin
MODULE 15: BUILDING YOUR "IT" FACTOR
Best Practices to building your reputation within your Company (4:57)
Homework #13- Building your IT factor
MODULE 16: Giving Presentation that make the audience go "wow"
How to Cater Your Presentation to Your Audience (25:39)
How to Prepare an Impactful Presentation
Steps to take to make the audience go "wow"
Homework #14 - Presentation
MODULE 17: Giving Presentation that make the audience go "wow"
Best practices to being a great Storyteller
Stage Presence & Presenting for the Camera
Mistakes to Avoid When Giving a Presentation
QUIZ
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Winning tactics to support and drive sales in the off premise
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